Slate Gray #708090

Slate is a fine-grained stone used for roofs, floors and, historically, writing tablets and chalkboards. The color borrows its sturdiness and practicality. Writing on slate tablets was a standard part of schooling in the nineteenth century, so the color can carry a slightly old-fashioned, schoolroom feel.

Its blue tint makes it feel cooler and more composed than plain gray. People read it as calm, professional and dependable, the gray of overcast coastal weather and well-made tools. It feels steadier and more thoughtful than a bright blue, and less heavy than charcoal.

It has few strong cultural meanings of its own, though slate roofs are a feature of traditional architecture in many regions, which adds a sense of age and permanence. In product design, slate is a common choice for electronics and kitchen appliances that need to look solid.

Slate gray is popular in tech, finance, consulting and outdoor brands as a softer replacement for black or navy. As a background, it gives only moderate contrast to both white and black text, so check the contrast figures on this page before using either for small copy. As a text color on white, it suits headings, labels and icons.

In interiors, slate gray walls, cabinets and tiles pair well with warm wood and brass. In fashion, it is a cooler alternative to charcoal for suits and outerwear.